MERRY & BRIGHT
CAMPAIGN

CLIENT:
Workhuman

ROLE:
Creative Director | Designer

The Store is connected to Workhuman’s recognition platform, enabling employees to turn their moments of gratitude into tangible and amazing things. Things that create memories with an infinite shelf-life, and real value for businesses.

QUARTERLY CONCEPT:
After more than two years of a global pandemic, there’s a (merry and bright) light at the end of the tunnel.

This holiday season, we draw on the emotional connection that so many people might feel even more deeply this year, and help them (re)discover the joy and magic of the season.

KEY HIGHLIGHTS:
• Developed an inclusive quarterly campaign
• Bold and inviting color
• Fun and playful copy
• Developed a visual design system that allowed for flexibility, consistency, and scale across multiple geos